Step 1a: Launch from the Dashboard
On the home dashboard, scroll to the Play Modules section and click Account Based Marketing Pages.
Step 1b: Launch from Chat
Already editing a site? Click Prompt Templates at the bottom of the chat panel and select Account Based Marketing Pages from the list. This lets you kick off the play at any point in your workflow.
Step 2: Choose Your ABM Template
Once the play starts, you'll be asked what ABM page template to use:
- •Create ABM page template from scratch -- Flint will design and build a branded template page before generating your personalized copies. Great if you don't have an existing ABM page.
- •Select an existing page as template -- Point Flint to a page you've already built. It will use that as the foundation for all your account-specific pages.
Make your selection and click Continue.
Step 3: Prepare Your CSV
The play uses a CSV to drive personalization -- each row generates one ABM page for one account.
Here is an example CSV structure you can use as a starting point:
| Account Name | Page Description | Relevant Context |
|---|---|---|
| The target company name | A short description of what the page should convey | What problems does this account have and how does your product solve them |
| Acme Corp | Enterprise supply chain solution for Acme | Acme struggles with fragmented inventory tracking across 12 warehouses and manual reorder processes that cause stockouts. Our platform unifies their inventory into a single real-time view and automates procurement triggers, cutting stockout incidents by 60%. |
| Globex Industries | Real-time financial reporting for Globex | Globex's finance team spends 20+ hours per month reconciling data across legacy ERPs and spreadsheets, delaying quarterly close by two weeks. Our analytics layer sits on top of their existing systems and auto-reconciles transactions, reducing close time to 3 days. |
| Initech Solutions | Cloud migration partnership for Initech | Initech has 200 developers stuck maintaining on-prem infrastructure with 40% of engineering time going to ops instead of product work. Our managed migration service moves workloads to cloud incrementally with zero downtime, freeing their team to ship features. |
The three columns that matter most are Account Name (the target company), Page Description (a short summary of what the page should convey), and Relevant Context (the account's specific pain points and how your product addresses them). You can add additional columns to pass more context and further personalize each page.
Once your CSV is ready, upload it into the chat when prompted.
Step 4: Review and Publish
After generation, Flint will create a page for each row in your CSV. From here you can:
- 1.Open individual pages in the editor to review and tweak copy, layout, or images
- 2.Use direct editing to click into any text or image to make quick updates
- 3.Publish pages to your subdomain or custom domain when ready
For hosting setup, see Subdomains or Webflow -- Folder on Main Domain.
Credits: What to Expect
Generating pages through the ABM Play uses credits. Here is a rough guide to help you plan:
- •Template generation + 100 pages: approximately 600 credits
- •Bulk generation with an existing template: approximately 2-5 credits per page
Before kicking off a large run, check your available credit balance in the Usage section of the dashboard. If you are running low, you can add credits through the Billing section.
